Options JQ1 to JQ3

Option JQ1

Plain English Version

Jewellery Quarter: a growing creative quarter.

With this option we would focus on increasing the number and range of quality freehold workshops and offices for jewellery businesses, other creative industries and the ‘professions’. These would need to have parking. There would need to be larger sites, whether newly built or converted, which have a wider choice of unit sizes for businesses.

Where the existing historic buildings are hard to convert for modern businesses then it would be OK to turn them into homes.

Original Document

Jewellery Quarter: a growing creative quarter. The focus would be on expanding the number and range of quality freehold workshop and business premises with parking, suitable for jewellery businesses, professional offices and other creative industries. Larger development sites including new build and conversions would be developed for commercial uses with a range of unit sizes including such workshop/professional space. Where the existing historic buildings did not lend themselves easily to this approach, residential conversions would be acceptable.

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Option JQ2

Plain English Version

Jewellery Quarter: a desirable residential and mixed use quarter.

With this option we want to create a highly desirable and fashionable residential quarter whilst keeping keeping the existing character of the Jewellery Quarter. We would want people living in the upper floors of buildings throughout the Quarter (with parking) while small manufacturing carries on at the street level.  New homes will also be created in larger, newly built sites.   This option would also help us meet targets in the Regional Spatial Strategy.

Original Document

Jewellery Quarter: a desirable residential and mixed use quarter. This option would encourage, where appropriate, residential development and conversion on the upper floors of buildings throughout the Jewellery Quarter, with parking, whilst maintaining the existing character of the area on ground floor level with small manufactories. Larger new build sites would be developed mostly for residential. The aim would be to create a highly desirable and fashionable residential quarter (see also Option 3). This option would still maintain the existing character of the Jewellery Quarter whilst encouraging more residential development to help towards meeting the targets of the Regional Spatial Strategy.

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Option JQ3

Plain English Version

Jewellery Quarter: a specialist shopping and tourist destination.

With this option we imgaine the  Jewellery Quarter as Birmingham’s centre for upmarket and niche shopping.

We would encouraging specialist and niche retailers to set up shop on the ground floors of the historic parts of the quarter. Not just jewellers but fashion goods and other stores. We also make the area more appealing to shoppers by improving the streets, signs, parking etc. We think this would encourage more people into the area,  help to protect the historic building stock and raise the national reputation of the Jewellery Quarter.  This would complement option 2, which would bring spending power into the quarter.

Original Document

Jewellery Quarter: a specialist shopping and tourist destination. There would be a strong impetus towards encouraging specialist and niche retailing on the ground floors, particularly in the historic parts of the quarter. The range of shopping would go beyond jewellery to include, for example, niche fashion goods. A focus for retailing would be identified, with associated signage, parking and public realm improvements. The aim would be twofold: this would become Birmingham’s upmarket niche and specialist shopping area; and the initiative would encourage more people into the quarter to sustain the historic building stock and raise the national profile of the area. This option would work well with option 2, which would bring spending power into the quarter.

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